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Cover Image for Reviewing the Factors Distressing Consumers Buying Behaviour During COVID-19 Pandemic with Special Reference to Kolkata using Principal Component Analysis View Article
Reviewing the Factors Distressing Consumers Buying Behaviour During COVID-19 Pandemic with Special Reference to Kolkata using Principal Component Analysis
Rupa Mondal, Dr. Supti Kotal, Dr. Raktim Ghosh
Apr 06, 2023
The authors make an effort to empirically reviews the factors distressing consumers buying behaviour during the COVID-19 pandemic with special reference to Kolkata by applying the principal component analysis. The study is...
principal component analysis kmo bartlett consumers buying behaviour kolkata pandemic
Published by: Singh Publication